About Us

We don’t know everything about your dealership. But we know the people who do.

Since 2007, Dealer Advantage Group has worked to close the glaring gap in the dealership world to provide both world-class training AND the best reinsurance/DOWC platforms possible. Our competition is mostly made up of agents that work out of the trunk of their car and big box providers that are a “mile wide and an inch deep.” Yes, they probably have “trainers.” One person that is the foremost expert in everything automotive…just ask him. Well, newsflash: That’s not possible. And we’re modest enough to know that. So, we’ve met, interviewed, and vetted countless trainers and experts and companies and selected the ones that focus on ONE THING. That’s ALL they do. Every. Single. Day. To us, that’s the definition of an expert.

Then, we decided to deliver them as a package, regardless of your size. At no cost. Zero. All you have to do is switch the names of the F&I products you sell. And, oh yeah, we REQUIRE you to reinsure them (you’re welcome). And, at the best possible structure, literally eliminating all risk and with complete transparency.

Our Mission:

WE ARE customer-obsessed, not competitor-obsessed.

WE BUILD a Rolex for our customers, not a Timex.  Act Accordingly.

BE EAGER to invent.  Which means failure is ok.

90% OF THE WORK you do, no one sees.  Therefore, you should not care who gets the credit.

Mission Statement:  "A description of a company's culture, values, and purpose."

Here’s What We Guarantee:

Experienced​
We’ve been there. All of us. We’ve done the job. And now, we have every type of client: Big, small, franchise, independent, metro, rural. We’re like a traveling Dealer 20 group.

Professional
​We take this very seriously. You’ll be proud to partner with us. We understand that this is your business. That this dealership supports your family, your employees, and your community.

​Ethical
​Never, and we mean NEVER, will we promote, consult, or teach anything that isn’t 100% customer-centric.

Hardworking
​We have a company philosophy: We don’t really have a day off. Why? Because when you need to contact us about your business, we need to be there for you. It’s just too important.

Modern
​We know our business is changing quickly. So we’re constantly updating what we teach and deliver. And we continue to stay up-to-date on best practices including: new shopping behaviors, click-and-mortar concepts, technologies that can impact your business, and a commitment to making the buying process for your customers easier and faster. Adapt or die…we get it.

"Great interface that's friendly with the user and customer.
​Great customer service on the dealer end of things as well. Thanks guys!"
- D. Lowenthal

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