In-Person Training
2-Day Manager training classes
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Let’s GO
DAG training facility - Monte Sommers |
When: TBD |
This is designed for both the beginner and experienced F&I Managers. We also recommend sending a Salesperson that potentially could be promoted from within as well as Sales Managers to provide them a better understanding of what the F&I Manager is required to do on a daily basis.
All attendees will be required to:
1. Before attending the training, they will be given a questionnaire to fill out and return to us.
We will ask:
2. Our training is not easy. We will role-play in front of each other, record and playback your role-play, and send the role-play to your GM and Owner.
3. After the training, the attendee will be required to write down 5 things they are committing to change and improve upon, and most importantly, execute. We will follow-up each Monday for the next four weeks to make sure these 5 things are being implemented. At the end of month 1, we expect and require these 5 things are now a part of their process. We will measure their production after month 1 and expect an increase. We will then measure their production after month 2 and expect a bigger increase in production and the agreed upon goals should be achieved.
We will focus on:
WE WILL ROLE-PLAY REPEATEDLY IN FRONT OF THE GROUP - NO EXCEPTIONS
All attendees will be required to:
1. Before attending the training, they will be given a questionnaire to fill out and return to us.
We will ask:
- Why are you attending?
- What are your strengths?
- What are your weaknesses?
- Is this a job or a career? Why (be honest)?
- A report of your last 90 days of production (F&I Managers only)
- Tell us about yourself…who are you exactly?
2. Our training is not easy. We will role-play in front of each other, record and playback your role-play, and send the role-play to your GM and Owner.
3. After the training, the attendee will be required to write down 5 things they are committing to change and improve upon, and most importantly, execute. We will follow-up each Monday for the next four weeks to make sure these 5 things are being implemented. At the end of month 1, we expect and require these 5 things are now a part of their process. We will measure their production after month 1 and expect an increase. We will then measure their production after month 2 and expect a bigger increase in production and the agreed upon goals should be achieved.
We will focus on:
- Being a leader in the store - How to do that and become one organically
- F&I is a TEAM sport - What does that mean?
- How to appropriately meet the customer EARLY in the process
- The value of the worksheet related to F&I
- Structuring a deal and getting it approved to create a win-win-win (customer-dealership-F&I)
- The right way to interview a customer (there are many wrong ways)
- Menu structure/theory (Sandler-based using the “Decoy Effect”)
- How to appropriately introduce the Menu (objection minimization)
- How to appropriately present the Menu (high-level / “Jiffy Lube” selling)
- Objection-handling (Sandler-based methods)
- Goal setting - “WIFM”
WE WILL ROLE-PLAY REPEATEDLY IN FRONT OF THE GROUP - NO EXCEPTIONS
1-Day Advanced Manager Menu class
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There’s only one path to $3000 PRU
DAG training facility - Monte Sommers |
When: TBD
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This is designed exclusively for Managers that truly want to get better. If you’re a “winner” and understand there’s always room for improvement, join us. The ONLY goal is $3000 PRU. This is what we are working towards in a “legal, ethical, and profitable” manner ONLY.
All attendees will be required to:
1. Before attending the training, they will be given a questionnaire to fill out and return to us.
We will ask:
2. Our training is not easy. We will role-play in front of each other, record and playback your role-play, and send the role-play to your GM and Owner.
3. After the training, the attendee will be required to write down 3 things they are committing to change and improve upon, and most importantly, execute. We will follow-up each Monday for the next three weeks to make sure these 3 things are being implemented. At the end of month 1, we expect and require these 3 things are now a part of their process. We will measure their production after month 1 and expect an increase. We will then measure their production after month 2 and expect to be at $3000 PRU.
We will focus on:
WE WILL ROLE-PLAY REPEATEDLY IN FRONT OF THE GROUP - NO EXCEPTIONS
All attendees will be required to:
1. Before attending the training, they will be given a questionnaire to fill out and return to us.
We will ask:
- Why are you attending?
- What are your strengths?
- What are your weaknesses?
- Is this a job or a career? Why (be honest)?
- A report of your last 90 days of production (F&I Managers only)
- Tell us about yourself…who are you exactly?
2. Our training is not easy. We will role-play in front of each other, record and playback your role-play, and send the role-play to your GM and Owner.
3. After the training, the attendee will be required to write down 3 things they are committing to change and improve upon, and most importantly, execute. We will follow-up each Monday for the next three weeks to make sure these 3 things are being implemented. At the end of month 1, we expect and require these 3 things are now a part of their process. We will measure their production after month 1 and expect an increase. We will then measure their production after month 2 and expect to be at $3000 PRU.
We will focus on:
- How to appropriately meet the customer EARLY in the process
- A new set of optics when you get a deal approved
- Product retail pricing strategy (Sandler/DAG methods)
- Menu structure/theory (Sandler-based using the “Decoy Effect”)
- How to appropriately introduce the Menu (objection minimization)
- How to appropriately present the Menu (high-level / “Jiffy Lube” selling)
- Objection-handling (Sandler-based methods)
WE WILL ROLE-PLAY REPEATEDLY IN FRONT OF THE GROUP - NO EXCEPTIONS
1-Day advanced Subprime training and development
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NOT for beginners
DAG training facility - Jon Oder |
When: TBD
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This is a high-level class designed only for existing Managers that have some grasp on subprime concepts.
All attendees will be required to:
1. Before attending the training, they will be given a questionnaire to fill out and return to us.
We will ask:
2. Our training is not easy. We will role-play in front of each other, record and playback your role-play, and send the role-play to your GM and Owner.
3. After the training, the attendee will be required to write down 3 things they are committing to change and improve upon, and most importantly, execute. We will follow-up each Monday for the next three weeks to make sure these 3 things are being implemented. At the end of month 1, we expect and require these 3 things are now a part of their process. We will measure their production after month 1 and expect an increase.
We will focus on:
All attendees will be required to:
1. Before attending the training, they will be given a questionnaire to fill out and return to us.
We will ask:
- Why are you attending?
- What are your strengths?
- What are your weaknesses?
- Is this a job or a career? Why (be honest)?
- A report of your last 90 days of production (Managers only)
- Tell us about yourself…who are you exactly?
2. Our training is not easy. We will role-play in front of each other, record and playback your role-play, and send the role-play to your GM and Owner.
3. After the training, the attendee will be required to write down 3 things they are committing to change and improve upon, and most importantly, execute. We will follow-up each Monday for the next three weeks to make sure these 3 things are being implemented. At the end of month 1, we expect and require these 3 things are now a part of their process. We will measure their production after month 1 and expect an increase.
We will focus on:
- The right inventory - without it, we’re DOA
- Advertising - source and cadence
- Lenders - we will have lender Reps at the training
- Structure - we assume you have a basic concept of this; we will help you maximize it
- Written vs Verbal communication with leads…this will make or break your department
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Jon Oder
VP of Sales Jon has worked in the automotive industry for over 25 years. He spent the first eight years on the retail side and has experience in banking and lending since then. Most recently, Jon served as a VP for Wells Fargo Auto in Indiana, as well as having a long career with Credit Acceptance Corporation in multiple positions prior to that. Jon brings a wealth of experience in prime and subprime lending and is very knowledgeable in dealership operations. He welcomes the opportunity to provide valuable insights to your business. Jon is tasked with leading the national sales team as VP of Sales. He loves spending valuable time with dealerships and their personnel, acting as a trusted advisor. |
1-Day Leadership Session for Owners, GM's, and Sales Leaders
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Let’s grow together
DAG training facility - Shawn McCool |
When: TBD
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This is an opportunity for like-minded Owners, GMs, and Sales Leaders to gather and share new ideas with a focus on high-level strategic growth and how to create a sustainable culture of growth within your dealership.
All attendees will be required to:
1. Before attending the training, they will be given a questionnaire to fill out and return to us.
We will ask:
2. After the training, the attendee will be required to write down 3 things they are committing to change and improve upon, and most importantly, execute. We will follow-up in one month and expect at least 1-2 things have been implemented. After 3 months, we expect all 3 things have been implemented. We will then measure your dealership in 6 and 12 months and compare with your original report.
We will focus on:
All attendees will be required to:
1. Before attending the training, they will be given a questionnaire to fill out and return to us.
We will ask:
- Why are you attending?
- What are your dealership’s strengths?
- What are your dealership’s weaknesses?
- A report of your last 90 days of vehicle sales and front and back variable gross averages.
- What are your 6 and 12 month goals and why? How did you determine these goals?
2. After the training, the attendee will be required to write down 3 things they are committing to change and improve upon, and most importantly, execute. We will follow-up in one month and expect at least 1-2 things have been implemented. After 3 months, we expect all 3 things have been implemented. We will then measure your dealership in 6 and 12 months and compare with your original report.
We will focus on:
- Inventory...let's do better than a 60-day turn
- Making your employees "rich"...we'll explain what that means and how to do it appropriately
- How to lead and manage...don't underestimate the value of this
- Goal-setting...you're probably doing it wrong
- Sharing your strengths and weaknesses and welcoming feedback from the group...be honest
- We will develop a plan for you to achieve your 3 and 6 month goals...we will make sure you follow it
"I liked how they went over a few of the key components on how to be a better finance manager. A few things I would have never even thought to try."
- J. Anderson
"The onsite training was hands down the most beneficial thing so far - they provided ideas, suggestions, tools and tips in making us feel comfortable presenting the menu to finance customers and giving us the confidence to do so.
The customer support and service you receive from DAG is superior to any support I have had in the past from other companies. The team at DAG is quick to answer calls, emails and texts - they will even talk to you when a customer is sitting in front of you to ensure you are being supported."
- E. Tappan
