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DAG PLANS

Start with Lightning. Grow into Pro.

Every store is assessed when they partner with us. Follow the plan, hit the numbers, and we open up everything DAG offers.

How it works

When you partner with us, we assess your store and place you in the plan that fits where you are today.

Most stores start as a DAG Lightning dealer. You get the products, the materials, and a DAG Director who knows your store. Put our advice to work, grow the store, and you advance to DAG Pro, with our full team and every tool we have behind you.

The better you grow, the more we bring.

Compare DAG Lightning and DAG Pro

WHAT'S INCLUDED
LIGHTNING Set at signing
PRO Earned as you grow
DAG LIGHTNING
$500 team jump-start
Paid out to your team when they sell 5 or more VSCs.
DAG products & marketing materials
Products and customer-facing materials to present in every deal.
A custom built worksheet
Built around your store and your process.
Designated DAG Director
Point of contact who understands your store.
Sellmore & Budco
Included with your plan.
DAG PRO ONLY
01
Business plan development
We build your store's plan and set the goals we measure against.
02
The DAG Lifecycle
Our six-step, 90-day program, backed by our PRU guarantee.
03
Quarterly meetings with DAG Leadership
Virtual check-ins to assess progress and adjust goals.
04
In-store training
From our team of professional trainers, including future hires.
05
Pay plan advice
Pay plans that reward the results you want.
06
Unlimited recruiting ads
For any hiring need, sales to service.
07
Move
Live virtual negotiations that replace the paper worksheet.
08
iTapMenu
A digital F&I menu your customers can follow.
09
DMS-integrated F&I and sales reporting
Your numbers, pulled directly from your DMS.
10
Partner Profit
You don't just share success. You own a piece of it.

The path from Lightning to Pro

Advancement is reviewed store by store. There's no fixed timeline. When your store is ready, your DAG Director will tell you.

01
We assess your store
When you partner with us, we look at where your store is today and place you in the right plan.
02
You put the plan to work
Work with your DAG Director, use the tools, and follow our advice. That's how stores grow.
03
You graduate to Pro
We review inventory, lender access, deal volume, and your sales and F&I staffing. When the store is ready, Pro opens up.
Ready to grow into Pro?
Tell us about your store. We'll show you what it takes.
LET'S TALK
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​1516 W Tournament Trail, Suite A2
Westfield, IN 46074

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  • Home
  • About
    • About You
    • DAG Team
    • Claims
    • Testimonials
    • ADAI Partnership
  • Training
    • Training - 2026 Schedule >
      • F&I Training >
        • F&I In-Person Training
      • Subprime Training >
        • Subprime In-Person Training
      • Service Training >
        • Service In-Person Training
    • Consulting >
      • High Level Process Consulting
      • Compliance Consulting
      • Inventory Consulting
      • Fixed Ops Consulting
    • DAG Academy
  • Products
    • DAG Guarantee
    • Inventory
    • Partner Profit
    • Grow To Pro
    • Lucas Oil Series >
      • Lucas Oil Products
      • Automotive Dealer Lucas Oil Order Form
      • Powersports Lucas Oil Order Form
    • No Use No Lose
  • Reinsurance
  • Compare
  • Training Resources
  • Contact